Tuesday, May 13, 2025

PEZ-tacular Previews: Sweet Surprises from the 2025 Sweets & Snacks Expo!

We’re beyond excited to finally share with
 you all the incredible PEZ highlights 
from this year’s Sweets & Snacks Expo!
 In this post, we’ve rounded up the hottest new
 releases for 2025 — and yes, even a few 
sneak peeks for 2026! 🎉
PEZ has once again secured some of the
 cutest and most exciting licenses
and they’re winning our hearts all over 
again with an amazing lineup of new dispensers.

We’re dying to know: 
Which ones are YOU most excited about?
 
As we mentioned in our previous post,
 this year’s exclusive Expo dispenser is none
 other than the limited-edition, winking Blueberry
 PEZ Presenter Girl, and here, you’ll find everything 
you need to know about this collector’s dream!
We want to give a very special thank you 
 to our on-site reporter B for supplying 
all the fantastic photos from the show floor. 
We truly appreciate your dedication and are so 
grateful that you think of us year after year. 
Thank you from the bottom of our hearts!
Now, let’s dive into the Expo atmosphere
 together and enjoy every sweet and exciting
 detail PEZ has prepared for us this year. 💥
 
Yesterday, PEZ teased us with a cryptic
 social media post: a red balloon, a single ear… 
and the words “Coming Soon.”
 
Naturally, the PEZ communities went 
wild with speculation — and the majority 
guessed it right away:  
Bluey!
It’s now official!
 PEZ has secured the 
Disney license for Bluey
and an entire line of Bluey PEZ dispensers 
is on the way!
There’s no escaping Bluey right now, 
they she’s absolutely 
everywhere, and we couldn’t be more thrilled!

Who is Bluey?

Bluey is a 6-year-old Blue Heeler puppy with an unstoppable imagination, boundless energy, and a big heart. The show, originally from Australia, has become a global sensation — and with good reason.

Bluey lives with her mum Chilli, her dad Bandit, and her adorable little sister Bingo. Each episode follows the family through everyday situations that turn into amazing adventures thanks to Bluey’s creative spirit and the family’s playful approach to parenting.

The actual dispensers are still under wraps,
 so unfortunately we can’t show them to you just yet. But considering Bluey’s massive global success, 
especially with younger kids — it’s very likely that
 PEZ International will bring this line to the European market in 2026.
 
Back in late January, we gave you the 
exciting scoop on our blog: 
Pengu the Penguin from the beloved 
Pudgy Penguins collection
would be making
 his grand debut as a PEZ dispenser this year! 
And now — the moment we’ve all been
 waiting for has finally arrived!
PEZ has just dropped the first exclusive 
photos of the brand-new penguin dispenser
on their social media channels, and yes, 
we are absolutely in love with the new PENGU PEZ!
  We can’t wait to see him officially packaged, 
and we’re really hoping this adorable penguin 
series will continue to grow in the future. 🐧✨

Squishmallows
are ultra-soft, cuddly plush toys 
with a marshmallow-like texture, 
and that’s exactly where their name comes from!
First launched in 2017, they’ve since become
 a global pop culture phenomenon, 
capturing hearts across all ages.
Now, the excitement continues with the arrival 
of PEZ Squishmallows!
With Cam, Patty, and Junie, we’re getting 
not one but three brand-new PEZ dispensers, 
and this adorable series is just getting started!

 Set to launch in the USA in June, and Europe Q3 
the Squishmallows PEZ line is sure to grow even 
more in the future. Stay tuned, 
the squishy fun is only beginning!
 
They’re back! 
Donatello, Michelangelo, Leonardo, and Raphael 
are hitting the shelves once again!
 The Teenage Mutant Ninja Turtles 
are returning to the PEZ universe, 
and this time they’re sporting an all-new
 mold and fresh design!
Longtime favorites and a staple in many 
collections for years, these four heroes 
in a half shell are making their comeback 
in true style.
Soon to be released in the USA and Europe
this new TMNT PEZ lineup is ready to kick 
its way straight into our hearts, 
and our collections! 🐢💥
 
We’ve already shared the first official 
images of the brand-new  
Nightmare Before Christmas 
PEZ collection with you (here more)
and the excitement hasn’t stopped since!
When the photos of Jack, Sally, Zero
and the matching collector’s tin were revealed, 
pure enthusiasm swept through the PEZ communities.
These are without a doubt must-have dispensers
a true highlight of the year and an instant 
favorite for fans and collectors alike!
USA Only, dispenser planned for July, 
new Gift Tin for September. 
🎃👻💀 

🎉 Big News for Pokémon and PEZ Fans! 🎉
Get ready — the PEZ Pokémon Clips are about 
to make their debut in the USA, 
and they’re bringing serious 
collector energy with them!
 
The mischievous and mysterious Gengar 
 is joining the party to!
 
PEZ Clips are trendy accessories designed to 
clip onto your backpack, keychain,
 or anywhere you want to show off your fandom.
 
Catch them while you can, and get ready to clip 
some serious Pokémon power to your everyday style! ⚡👻
Available soon in the USA.
 
Starting this September, our 
SpongeBob PEZ collection
 is getting even bigger!
 
Joining the already beloved  
SpongeBob Smiling, SpongeBob Nerdy, and Patrick
a brand-new character will make his sparkling debut:
SpongeBob with Sparkling Eyes!
Our underwater PEZ lineup just keeps growing,
 and we couldn’t be more excited! 🧽🌊🍍
 
It’s been many years since PEZ last 
treated us to a 
Hello Kitty Gift Tin, 
but the wait is finally over!
Coming this September (USA only)
one of this year’s absolute highlights is arriving:

A brand-new Hello Kitty Gift Tin
featuring four adorable dispensers!

Included in the set are:
🎀 Hello Kitty,
🌸 the already-announced and completely new My Melody,
💙 an all-new Cinnamoroll, and
🖤 and the Kuromi dispenser!


And that’s not all — each dispenser comes 

with an adorable printed stem
making this set even more special.
What better way to celebrate 
My Melody’s 50th anniversary than 
with a tin full of cuteness, color, and collector joy?
 💖🎂🎁
 
Great news for all Giant PEZ lovers, 
PEZ has something big in store for you again this year!
Get ready to welcome none other than  
Stitch 
to your Giant PEZ collection! 💙🌺
This oversized fan-favorite will be available  
starting in September in the USA
and it’s sure to become a standout piece 
on every collector’s shelf.
Don't miss your chance to add some 
galactic cuteness to your Giant PEZ lineup! 🚀🍬
 
Our Gabby’s Dollhouse PEZ series is growing, 
and it’s getting even more magical!
Joining the Gabby's Dollhouse PEZ lineup this 
September is none than  
as the new Kitty Fairy dispenser! 🧚‍♀️🐱✨
 
This enchanting new addition will be available 
both in the U.S. and across Europe, so fans 
everywhere can add a sprinkle of fairy 
dust to their PEZ collections!

Get ready to collect the magic this September! 🎀🍬

Halloween:As we’ve already teased, PEZ is adding a

 spooky-cool new dispenser to 
this year’s Halloween lineup!
 
Get ready for a brand-new Pumpkin dispenser
designed in the vibrant and detailed  
Day of the Dead style! 🎃💀🌸
 
This festive and eye-catching release 
will be available both in the U.S. and in Europe,
 just in time to sweeten up your Halloween season.
A must-have for any Halloween or PEZ collection,
don’t miss it! 🕸️👻🧡

PEZ TREATS 2026!
Something sweet is coming, 
and we’re not just talking about the candy!
PEZ is expanding its delicious PEZ Treats line,
 and this year, we’re being spoiled with
 two brand-new additions!

This fun and whimsical series brings dessert-themed
 dispensers to life, combining the joy of collecting
 with a sprinkle of sugar-inspired charm.

PEZ has chosen a new pizza and donut design, 
maybe not the most surprising choices,
 considering all the fun possibilities out there,
 but still super cute in their own way! 
Of course, we’ll be adding these fun new
 dispensers to our collection as well! 🍕🍩😊

Get your sweet tooth (and shelf space) ready, 
2026 is about to be extra delicious! 
 
One thing’s already clear: 
PEZ definitely hasn’t shown us everything 
they’ve got up their sleeve — but rest assured, 
there’s a whole lot more excitement coming our 
way! Get ready for tons of amazing surprises!
The thrill is far from over — it’s only just beginning! 🎉🔥
Happy Collecting!
 

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