PEZ-tacular Previews: Sweet Surprises from the 2025 Sweets & Snacks Expo!

We’re beyond excited to finally share with

 you all the incredible PEZ highlights 

from this year’s Sweets & Snacks Expo!

 In this post, we’ve rounded up the hottest new

 releases for 2025 — and yes, even a few 

sneak peeks for 2026! 🎉

PEZ has once again secured some of the

 cutest and most exciting licenses, 

and they’re winning our hearts all over 

again with an amazing lineup of new dispensers.

We’re dying to know: 

Which ones are YOU most excited about?

 

As we mentioned in our previous post,

 this year’s exclusive Expo dispenser is none

 other than the limited-edition, winking Blueberry

 PEZ Presenter Girl, and here, you’ll find everything 

you need to know about this collector’s dream!

(here)

We want to give a very special thank you 

 to our on-site reporter B for supplying 

all the fantastic photos from the show floor. 

We truly appreciate your dedication and are so 

grateful that you think of us year after year. 

Thank you from the bottom of our hearts!

Now, let’s dive into the Expo atmosphere

 together and enjoy every sweet and exciting

 detail PEZ has prepared for us this year. 💥

 

Yesterday, PEZ teased us with a cryptic

 social media post: a red balloon, a single ear… 

and the words “Coming Soon.”

 

Naturally, the PEZ communities went 

wild with speculation — and the majority 

guessed it right away:  

Bluey!

It’s now official!

 PEZ has secured the 

Disney license for Bluey, 

and an entire line of Bluey PEZ dispensers 

is on the way!
There’s no escaping Bluey right now, 

they she’s absolutely 

everywhere, and we couldn’t be more thrilled!

Who is Bluey?

Bluey is a 6-year-old Blue Heeler puppy with an unstoppable imagination, boundless energy, and a big heart. The show, originally from Australia, has become a global sensation — and with good reason.

Bluey lives with her mum Chilli, her dad Bandit, and her adorable little sister Bingo. Each episode follows the family through everyday situations that turn into amazing adventures thanks to Bluey’s creative spirit and the family’s playful approach to parenting.

The actual dispensers are still under wraps,

 so unfortunately we can’t show them to you just yet. But considering Bluey’s massive global success, 

especially with younger kids — it’s very likely that

 PEZ International will bring this line to the European market in 2026.

 

Back in late January, we gave you the 

exciting scoop on our blog: 

Pengu the Penguin from the beloved 

Pudgy Penguins collection

would be making

 his grand debut as a PEZ dispenser this year! 

(here more)

And now — the moment we’ve all been

 waiting for has finally arrived!

PEZ has just dropped the first exclusive 

photos of the brand-new penguin dispenser

on their social media channels, and yes, 

we are absolutely in love with the new PENGU PEZ!

  We can’t wait to see him officially packaged, 

and we’re really hoping this adorable penguin 

series will continue to grow in the future. 🐧✨

Squishmallows

are ultra-soft, cuddly plush toys 

with a marshmallow-like texture, 

and that’s exactly where their name comes from!

First launched in 2017, they’ve since become

 a global pop culture phenomenon, 

capturing hearts across all ages.

Now, the excitement continues with the arrival 

of PEZ Squishmallows!
With Cam, Patty, and Junie, we’re getting 

not one but three brand-new PEZ dispensers, 

and this adorable series is just getting started!

 Set to launch in the USA in June, and Europe Q3 

the Squishmallows PEZ line is sure to grow even 

more in the future. Stay tuned, 

the squishy fun is only beginning!

 

They’re back! 

Donatello, Michelangelo, Leonardo, and Raphael 

are hitting the shelves once again!

 The Teenage Mutant Ninja Turtles 

are returning to the PEZ universe, 

and this time they’re sporting an all-new

 mold and fresh design!

Longtime favorites and a staple in many 

collections for years, these four heroes 

in a half shell are making their comeback 

in true style.
Soon to be released in the USA and Europe, 

this new TMNT PEZ lineup is ready to kick 

its way straight into our hearts, 

and our collections! 🐢💥

 

We’ve already shared the first official 

images of the brand-new  

Nightmare Before Christmas 

PEZ collection with you (here more)

and the excitement hasn’t stopped since!

When the photos of Jack, Sally, Zero, 

and the matching collector’s tin were revealed, 

pure enthusiasm swept through the PEZ communities.

These are without a doubt must-have dispensers, 

a true highlight of the year and an instant 

favorite for fans and collectors alike!

USA Only, dispenser planned for July, 

new Gift Tin for September. 

🎃👻💀 

🎉 Big News for Pokémon and PEZ Fans! 🎉

Get ready — the PEZ Pokémon Clips are about 

to make their debut in the USA, 

and they’re bringing serious 

collector energy with them!

 

The mischievous and mysterious Gengar 

 is joining the party to!

 

PEZ Clips are trendy accessories designed to 

clip onto your backpack, keychain,

 or anywhere you want to show off your fandom.

 

Catch them while you can, and get ready to clip 

some serious Pokémon power to your everyday style! ⚡👻

Available soon in the USA.

 

Starting this September, our 

SpongeBob PEZ collection

 is getting even bigger!

 

Joining the already beloved  

SpongeBob Smiling, SpongeBob Nerdy, and Patrick, 

a brand-new character will make his sparkling debut:
✨ SpongeBob with Sparkling Eyes! ✨

Our underwater PEZ lineup just keeps growing,

 and we couldn’t be more excited! 🧽🌊🍍

 

It’s been many years since PEZ last 

treated us to a 

Hello Kitty Gift Tin, 

but the wait is finally over!

Coming this September (USA only), 

one of this year’s absolute highlights is arriving:

A brand-new Hello Kitty Gift Tin, 

featuring four adorable dispensers!

Included in the set are:
🎀 Hello Kitty,
🌸 the already-announced and completely new My Melody,
💙 an all-new Cinnamoroll, and
🖤 and the Kuromi dispenser!

And that’s not all — each dispenser comes 

with an adorable printed stem, 

making this set even more special.

What better way to celebrate 

My Melody’s 50th anniversary than 

with a tin full of cuteness, color, and collector joy?

 💖🎂🎁

 

Great news for all Giant PEZ lovers, 

PEZ has something big in store for you again this year!

Get ready to welcome none other than  

Stitch 

to your Giant PEZ collection! 💙🌺

This oversized fan-favorite will be available  

starting in September in the USA, 

and it’s sure to become a standout piece 

on every collector’s shelf.

Don't miss your chance to add some 

galactic cuteness to your Giant PEZ lineup! 🚀🍬

 

Our Gabby’s Dollhouse PEZ series is growing, 

and it’s getting even more magical!

Joining the Gabby's Dollhouse PEZ lineup this 

September is none than  

as the new Kitty Fairy dispenser! 🧚‍♀️🐱✨

 

This enchanting new addition will be available 

both in the U.S. and across Europe, so fans 

everywhere can add a sprinkle of fairy 

dust to their PEZ collections!

Get ready to collect the magic this September! 🎀🍬

Halloween:As we’ve already teased, PEZ is adding a

 spooky-cool new dispenser to 

this year’s Halloween lineup!

 
Get ready for a brand-new Pumpkin dispenser, 

designed in the vibrant and detailed  

Day of the Dead style! 🎃💀🌸

 

This festive and eye-catching release 

will be available both in the U.S. and in Europe,

 just in time to sweeten up your Halloween season.

A must-have for any Halloween or PEZ collection,

don’t miss it! 🕸️👻🧡

PEZ TREATS 2026!
Something sweet is coming, 

and we’re not just talking about the candy!

PEZ is expanding its delicious PEZ Treats line,

 and this year, we’re being spoiled with

 two brand-new additions!

This fun and whimsical series brings dessert-themed

 dispensers to life, combining the joy of collecting

 with a sprinkle of sugar-inspired charm.

PEZ has chosen a new pizza and donut design, 

maybe not the most surprising choices,

 considering all the fun possibilities out there,

 but still super cute in their own way! 

Of course, we’ll be adding these fun new

 dispensers to our collection as well! 🍕🍩😊

Get your sweet tooth (and shelf space) ready, 

2026 is about to be extra delicious! 

 

One thing’s already clear: 

PEZ definitely hasn’t shown us everything 

they’ve got up their sleeve — but rest assured, 

there’s a whole lot more excitement coming our 

way! Get ready for tons of amazing surprises!

The thrill is far from over — it’s only just beginning! 🎉🔥

Happy Collecting!