Showing posts with label VMI Sports. Show all posts
Showing posts with label VMI Sports. Show all posts

Friday, March 14, 2025

They are here! New VMI Sports KXR PEZ Drinks now available...

At the end of February, we shared the 
exciting news on our blog that VMI Sports®, 
a leading brand in the sports nutrition industry, 
has entered into a multi-year licensing 
agreement with PEZ Candy Inc. (here)
 
As part of this collaboration, VMI Sports® plans 
to introduce PEZ-branded products in various
 beverage and powder categories.

The first of these products are the three
 KXR Pre-Workout Ready-to-Drink (RTD) 
beverages in the PEZ flavors 
Cherry, Grape, and Orange.

As announced by VMI Sports online, these three drinks
are now ready for delivery starting today!
 
VMI Sports is keeping its social media followers 
engaged with plenty of photos and videos, 
and we’ve gathered some of these amazing
 visuals to share with you in this post.

For the launch, VMI Sports® has designed 
a unique press kit box, 
featuring the three drinks in a beautifully 
designed package with the signature PEZ look. 

Upon opening the box, the three KXR Pre-Workout
 drinks and the smiling face of 
the PEZ presenter girl greet you. 
Unfortunately, this box is reserved for 
VMI athletes and partners, 
OMG but we certainly 
wish we could add one to our collection.
 
Thank you VMI Sports® for the pictures and videos ;)
So, where can you get the new VMI Sports PEZ drinks? 

According to VMI Sports’ announcement, 
they will be available at select Gold's Gym 
locations nationwide, as well as at 
One Life Fitness Clubs and other fitness chain
 locations across the U.S.
 
Or you can simply get them online directly 
from the VMI Sports online shop, 
but the drinks are only available in 
packs of 12 per flavor.

 

These three new PEZ drinks will definitely be
 a showstopper in our collections, and we’re eager
 to see what other surprises VMI Sports has in store for us.

Be sure to follow VMI Sports on Instagram to
 stay up-to-date with all their latest news.(here)

Happy Collecting!

Thursday, February 20, 2025

VMI Sports Launches NEW PEZ Flavored Performance Products...

 This news is sure to delight sports enthusiasts 
within our PEZ communities, as well as all 
those constantly on the lookout for licensed 
PEZ merchandise to add to their 
PEZ rooms and display cases.
 
Starting in March, the range of licensed PEZ products 
is set to expand. 
As announced in a press release today 
by VMI Sports®, the company has entered 
into a multi-year licensing agreement with 
PEZ Candy Inc., marking an 
exciting new chapter for PEZ enthusiasts. 
 
The following can be gathered from today's press release:
 
VMI Sports®, a leading brand in the sports nutrition industry, is thrilled to announce its official entry into a multi-year licensing agreement with the iconic PEZ Candy brand. This partnership marks an exciting new chapter for VMI Sports® as it brings nostalgic PEZ® flavors to its innovative lineup of fitness and performance products.
 
As part of this collaboration, VMI Sports® plans to launch PEZ flavored products across multiple beverage and powder categories. The initial lineup will include the KXR Pre Workout Ready-to-Drink (RTD), Creatine Powder, and Aminogex® Amino Acids Powder. The highly anticipated KXR® Ready-to-Drink will be the first to debut, with a tentative release date set for March 1st.
 
While cherry, grape, and orange PEZ flavors will headline the initial launch, VMI Sports is committed to expanding the flavor offerings across all product categories in the future.
 
“We’ve been working closely with the VMI team to develop a great tasting line of sports nutrition products and these PEZ-inspired flavors will not disappoint! We’re excited to build out this line with VMI”, said Christian Jegen, CEO/President, PEZ Candy, Inc.
 

The initial rollout of PEZ flavored beverage products will be available at select Gold’s Gym Corporate locations Nationwide, as well as One Life Fitness Clubs, and other Health Club chains across the US beginning in March. The proceeding powder products rollout will be launched in several major grocery chains including Hy-Vee Supermarkets, with more to be announced later this year. 
  
 
You can read the full press release here.
Happy Collecting!